Mark Petroff is driving Marketing Associates’ development as a technology enabled provider of marketing and analytics services.
“Investments in interactive technologies, creative services and database analytics have positioned Marketing Associates as a leader in providing integrated marketing solutions,” he says. “Our plans are to leverage these capabilities, while strategically pursuing organic growth and diversification through acquisition.”
Before joining Marketing Associates, Mark was a Partner in the Financial Advisory Services practice of Deloitte. He served as the global leader for the practice’s Automotive industry segment as well as a General Securities Principal in Deloitte’s investment banking group, Deloitte & Touche Corporate Finance LLC.
In addition to Marketing Associates and Deloitte, Mark served as a commissioned officer in the United States Navy’s Submarine Force. His experience included training assignments in the Nuclear Propulsion Program, engineering assignments at the Johns Hopkins Applied Physics Laboratory, and operational duty aboard a nuclear powered submarine. He holds an MBA from the University of Michigan and a BS in Aerospace Engineering with Merit from the United States Naval Academy.
Mark is also active in many charitable and professional organizations including serving on the Board of Directors of the United Way for Southeastern Michigan, Commissioning Committee for the USS Detroit (LCS-7), Automotive Hall of Fame and the University of Michigan Greater Detroit Campaign Leadership Council.